Key Skills Needed For The Hospitality Industry

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KEY SKILLS NEEDED FOR THE HOSPITALITY INDUSTRY: THE GAP BETWEEN
STUDENT AND INDUSTRY EXPECTATIONS 2
1. Introduction
A recent study conducted by Jobs Queensland in 2017 revealed that the skills levels of
employees are fundamentally related to industry productivity and performance. With the rapid
economic growth fuelled by increased capital investments in resources and high commodity
prices, many Australians are determined to know the source of the next wave of growth (Lydon,
Dyer & Bradley, 2014). As a result, the country as well as global economies are committed to
improve the skill levels in order to achieve strong, sustained, and balanced growth. There is a
wide gap between the key skills required by employers especially in the hotel industry and the
skilled believed by students to be important (Lydon, Dyer & Bradley, 2014). Closing this gap
can help the industry, educators, and undergraduate students to identify and become more aware
of the areas of importance. Therefore, this study aims at contributing to the current literature on
the students’ expectations of the major skills and attributes which are needed for them to become
employable in the hotel industry. By conducting a qualitative survey of undergraduate hospitality
students at an Australian College, this study will evaluate the gap between students’ expectations
and industry expectations and needs based on the literature review.

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Description

ASSIGNMENT 2: KEY SKILLS NEEDED FOR THE HOSPITALITY
INDUSTRY: THE GAP BETWEEN STUDENT AND INDUSTRY

EXPECTATIONS

Context
According to a recent report by Jobs Queensland (2017 1 ) “skill levels are intrinsically
linked to productivity and industry performance. In Australia and internationally,
economies are focused on improving skill levels to achieve strong, sustained and
balanced growth” (p.34). It is important to close the gap between the key skills and
attributes that hotel employers need and the skills students believe are important. This
can help industry, educators and undergraduate students become more aware of areas
of importance. The purpose of this assignment is to contribute to the literature on the
students’ expectations of key attributes and skills sets needed to be employable in the
hotel/hospitality industry. The study will also look at the gap between students’
expectations (according to a qualitative survey of undergraduate hospitality students
at an Australian College) and industry expectations and needs (according to the
literature).

Assignment Weighting
25%
Assignment Marks (Total 25)
Components:
1. Presentation of results and drawing conclusions – style of results, structure of
results, appropriateness of conclusions
2. Overall – structure of report, overall presentation, clarity of expression,
literature review, methodology
Assignment Task
You are to conduct a study to find out the key attributes needed to be employable in
the hotel industry according to Griffith College undergraduate students (week 1) and
compare the results to manager’s perceptions (literature review). Twelve cases have
been selected for you to examine, available on the Griffith College portal.

1 http://jobsqueensland.qld.gov.au/wp-
content/uploads/2017/07/tourism_workforce_plan.pdf

2002HSL Assignment # 2 – Qualitative Report – T2/2018

2

Format of Assignment Report (2000 words +/- 10%)
Title Page, the report body, a reference list, (1.5 line spacing, font 12)
Introduction, Literature Review and Research Questions
 Describe the objectives of the qualitative study.
 Use the comments provided in Assignment # 1 to improve your
literature review (300-400 words using 3 journal article references)
relating to the key skills and attributes hotel employers are looking
for.
 List the research questions that your analysis will answer. These will
be provided in the tutorials.

Research Methods
Describe the research methods used in the study. Important aspects of the
methods section include:
 Qualitative research;
 Sample size
 Analysis – how the data was analysed – explain the coding
process including definitions of open, axial and selective coding.

Description of Types of Reasons
Present a 'realistic report' (see workshop/lectures) with a rich description of
the main themes/characteristics.
Highlight and discuss differences between the students and industry
expectations.
Conclusions
Present in several sentences the general conclusions of your analyses.

More information regarding the completion of this assignment will be given in
your tutorials during weeks 2-5. PLEASE REFER TO WEEK 5 REPORT
WRITING TUTORIAL.

**SUBMIT THROUGH TURNITIN ONLY**

2002HSL Assignment # 2 – Qualitative Report – T2/2018

3

Task Requirement Mark
Formatting Maximum of 2000 words including title Page and ‘References’

page.
Times New Roman, 1.5 line spacing, 12 point font
Consistent in-text references
Accurate reference list
Consistent heading levels and page numbers
Writing Style (English and grammar)

subtotal /2

Introduction,
Literature
Review and
Research
Questions

Definite/clear introduction to describe the objectives of the
qualitative study (min 1 reference).
Literature review (5 marks).
*List the three research questions (0 marks (as given in class)

subtotal /6

Research
Methods

Data Analysis
-Justify the use of qualitative research
-Explain the method used to collect data and sample size
-Explain and justify why the process of coding was used for this
data analysis
-Define the three steps of the coding process
– Open
– Axial
– Selective

subtotal /5

Description of
types of reasons

Discussion

Rich description of reasons (i.e., describe the aspects or
construction of each KEY theme emerging from the coding).
– clearly indicate what the themes represents.
– give examples and “direct citations” from the interviews to
support your description of each theme (referencing Excel
line#X)
Highlight and discuss the main differences between students
and industry
– Compare students’ expectations (qualitative survey of
Griffith College students) and industry expectations
(literature review)
– clearly indicate what the between group differences are
based on the analysis

subtotal /10

Conclusion Present the general conclusions of the analysis

-Restate the problem.
-Succinctly answer your three research questions.
-State any limitations and any further research that is needed.
(Conclusions should follow logically from the analysis and
should not just repeat the analysis.)

subtotal /2
Tutor/Marker_____________ TOTAL 25

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KEY SKILLS NEEDED FOR THE HOSPITALITY INDUSTRY: THE GAP BETWEEN
STUDENT AND INDUSTRY EXPECTATIONS 2
1. Introduction
A recent study conducted by Jobs Queensland in 2017 revealed that the skills levels of
employees are fundamentally related to industry productivity and performance. With the rapid
economic growth fuelled by increased capital investments in resources and high commodity
prices, many Australians are determined to know the source of the next wave of growth (Lydon,
Dyer & Bradley, 2014). As a result, the country as well as global economies are committed to
improve the skill levels in order to achieve strong, sustained, and balanced growth. There is a
wide gap between the key skills required by employers especially in the hotel industry and the
skilled believed by students to be important (Lydon, Dyer & Bradley, 2014). Closing this gap
can help the industry, educators, and undergraduate students to identify and become more aware
of the areas of importance. Therefore, this study aims at contributing to the current literature on
the students’ expectations of the major skills and attributes which are needed for them to become
employable in the hotel industry. By conducting a qualitative survey of undergraduate hospitality
students at an Australian College, this study will evaluate the gap between students’ expectations
and industry expectations and needs based on the literature review…..

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