MBA600: Assessment 2 :Written Review and reflection

MBA600: Assessment 2 :Written Review and reflection

Assessment Information
Subject Code:
Subject Name:
Assessment Title:
Assessment Type:
Time Limit:
Weighting:
Total Marks:
MBA600
MBA Capstone
Assessment 2 :Written Review and reflection
Infographic poster
NA
20%
20
.
Assessment Description
.
..
This assessment is your opportunity to demonstrate your ability to apply and review a current realworld strategic problem. This assessment explores the practice of “Doing”
At the same time, you will need to identify the practical implementation of recommendations and
reflect on what you have learned about strategy and leadership and your role as an effective
manager as a result of the week 6 guest speaker .
Your instructions are therefore as follows:
1. Attend one of the guest speakers in week 6.
2. Identify the strategic problem discussed in the guest speaker’s presentation
a. Conduct analysis of the problem and integrate at least 10 quality practical /academic
secondary sources into your review
3. Develop a set of strategic recommendations arising from the research.
4. Present your findings in an infographic or 1-page snapshot visual.
Some important considerations:
 You can be creative with how you structure your poster/infographic however it must include
written word as well as visuals and it must elaborate and present the speaker, the problem
and your analysis and recommendations. Examples will be shown in class and posted to
moodle
 Make sure your identification of the strategic problem and your recommendations are
supported by references, with each one annotated using the KBS Harvard method.
 You are free to choose any theory, concept or model from any subject in your MBA studies.
And ensure you reference them.
 Save your infographic as a PDF
Assessment Marking Rubric
Criteria Fail Pass Credit Distinction High Dist’n
CONTENT / RESEARCH
Understanding of the
project
Key points left out. No grasp of
issues that faced the client. Over
reliance on notes.
Includes some issues but analysis
glossed over. Team seemed
uncomfortable to go beyond key
facts.
Includes all issues, analysis and
recommendations but with little
elaboration. Not integrated with
theory or are not justified.
Builds convincing argument
showing how key issues, analysis
and recommendations are
integrated together.
Builds convincing argument
showing how all key points are
integrated together. Uses
examples to elaborate the key
points and theory.
Introduction / Conclusion Introduction missing or
underdeveloped. Audience has no
idea what the presentation will be
or was about. No conclusion.
Presentation just finishes.
Limited clarity of purpose /
overview. Highlights key issues
but interpretation of these.
Conclusion weak. Doesn’t tie in
with what was introduced.
Provides purpose for
presentation, highlights and
interprets key issues to be
addressed but recommendation
but not integrated.
As for level below plus shows
consistency between marketing
problem identification and final
recommendations well
established.
Engaging conclusion clearly
sums up presentation and relates
back to the introduction.
Evidence of analysis No references to any sources.
Suggestions/recommendations just
seem appear.
Steps used in analysis shown but
little justification why or how
these are used to develop
recommendations.
Background research and analysis
of this is clearly identifiable.
Steps used are shown and some
rationale for the development of
recommendations provided.
Evidence of extensive research
and analysis: journals, prescribed
text, other books, verified
websites, primary research. Used
references to justify analysis
As for level below plus able to
use references to back up claims
and recommendations made.
Recommendations clear come
from the analysis of the project.
Recommendations Recommendations missing Recommendations very general
in nature – client would not be
able to implement them without
doing further analysis.
Recommendations given in a way
that they could be implemented
but no justification given or
benefits explained to the client
Recommendations are logical and
feasible. Timelines and
justifications for these provided.
Ties in with the clients brief.
Recommendations can easily be
implemented. Timelines,
responsibilities and costs
provided.
STRUCTURE
Organisation No structure to the presentation.
Audience cannot follow sequence.
No introduction or conclusion.
Apparent that group is not
working well together. Group
members missing (without valid
reason) or not contributing.
Ideas not focused. Audience may
have difficulty following
argument. Main points difficult to
identify. No transition between
key points. Awkward transition
between speakers. Presentation
appears to be done by individuals
rather than group.
Main ideas presented in logical
manner. Flow of presentation
may be awkward. Group
members demonstrate that they
have worked on presentation as a
whole.
All group members take equal
share in presentation.
Main ideas presented in logical
manner. Flow of presentation
smooth between speakers. Shows
that the group has worked
collaboratively
Ideas clearly organised so
audience can follow easily. The
purpose of the presentation is
clear in all stages. Seamless
transition between speakers.
Question and Answers No questions to audience. No
attempt to involve the client.
Cannot answer questions about the
project or recommendations from
the client.
Attempts to involve client but
only with standard or set
questions. Avoids giving clear
answers to questions or is
uncomfortable about answering
questions related to the project.
Involves client in question and
answer session but fails to
generate discussion on the issues.
Able to answer questions about
the project but is unable to
elaborate on answers.
Encourages and involves client in
discussion. Gets client thinking
about the issues and generates
feedback from the client.
Actively involves client in
presentation. Able to answer
questions with full explanations
and elaboration. Shows full
knowledge of issues facing the
client.
Creativi
ty
Use of visual aids Presents content with no
PowerPoint or overhead slides.
Group uses graphics but are not
supported by text or presentation.
Text is too dense – too much info
on slide. Differing styles with
differing speakers.
Group uses graphics but often
differs from verbal presentation.
Not summarised so presenters
end up reading off board.
Differing styles with differing
speakers.
Text clearly summarises the key
points. Graphics and text do not
distract attention from the
speaker or content. Use of visual
aids consistent across entire
presentation.
Graphics and text well integrated
into presentation. Text is
appropriate for the content and
room size. Visual presentation
complements rather than
dominates presentation
Total Comments

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Description

Assessment Information
Subject Code:
Subject Name:
Assessment Title:
Assessment Type:
Time Limit:
Weighting:
Total Marks:
MBA600
MBA Capstone
Assessment 2 :Written Review and reflection
Infographic poster
NA
20%
20
.
Assessment Description
.
..
This assessment is your opportunity to demonstrate your ability to apply and review a current realworld strategic problem. This assessment explores the practice of “Doing”
At the same time, you will need to identify the practical implementation of recommendations and
reflect on what you have learned about strategy and leadership and your role as an effective
manager as a result of the week 6 guest speaker . MBA600: Assessment 2 :Written Review and reflection.
Your instructions are therefore as follows:
1. Attend one of the guest speakers in week 6.
2. Identify the strategic problem discussed in the guest speaker’s presentation
a. Conduct analysis of the problem and integrate at least 10 quality practical /academic
secondary sources into your review
3. Develop a set of strategic recommendations arising from the research.
4. Present your findings in an infographic or 1-page snapshot visual.
Some important considerations:
 You can be creative with how you structure your poster/infographic however it must include
written word as well as visuals and it must elaborate and present the speaker, the problem
and your analysis and recommendations. Examples will be shown in class and posted to
moodle
 Make sure your identification of the strategic problem and your recommendations are
supported by references, with each one annotated using the KBS Harvard method.
 You are free to choose any theory, concept or model from any subject in your MBA studies.
And ensure you reference them. MBA600: Assessment 2 :Written Review and reflection.
 Save your infographic as a PDF
Assessment Marking Rubric
Criteria Fail Pass Credit Distinction High Dist’n
CONTENT / RESEARCH
Understanding of the
project
Key points left out. No grasp of
issues that faced the client. Over
reliance on notes.
Includes some issues but analysis
glossed over. Team seemed
uncomfortable to go beyond key
facts.
Includes all issues, analysis and
recommendations but with little
elaboration. Not integrated with
theory or are not justified. MBA600: Assessment 2 :Written Review and reflection.
Builds convincing argument
showing how key issues, analysis
and recommendations are
integrated together.
Builds convincing argument
showing how all key points are
integrated together. Uses
examples to elaborate the key
points and theory. MBA600: Assessment 2 :Written Review and reflection.
Introduction / Conclusion Introduction missing or
underdeveloped. Audience has no
idea what the presentation will be
or was about. No conclusion.
Presentation just finishes.
Limited clarity of purpose /
overview. Highlights key issues
but interpretation of these. MBA600: Assessment 2 :Written Review and reflection.
Conclusion weak. Doesn’t tie in
with what was introduced.
Provides purpose for
presentation, highlights and
interprets key issues to be
addressed but recommendation
but not integrated.
As for level below plus shows
consistency between marketing
problem identification and final
recommendations well
established.
Engaging conclusion clearly
sums up presentation and relates
back to the introduction. MBA600: Assessment 2 :Written Review and reflection.
Evidence of analysis No references to any sources.
Suggestions/recommendations just
seem appear.
Steps used in analysis shown but
little justification why or how
these are used to develop
recommendations.
Background research and analysis
of this is clearly identifiable. MBA600: Assessment 2 :Written Review and reflection.
Steps used are shown and some
rationale for the development of
recommendations provided.
Evidence of extensive research
and analysis: journals, prescribed
text, other books, verified
websites, primary research. Used
references to justify analysis
As for level below plus able to
use references to back up claims
and recommendations made.
Recommendations clear come
from the analysis of the project. MBA600: Assessment 2 :Written Review and reflection.
Recommendations Recommendations missing Recommendations very general
in nature – client would not be
able to implement them without
doing further analysis.
Recommendations given in a way
that they could be implemented
but no justification given or
benefits explained to the client
Recommendations are logical and
feasible. Timelines and
justifications for these provided.
Ties in with the clients brief.
Recommendations can easily be
implemented. Timelines,
responsibilities and costs
provided. MBA600: Assessment 2 :Written Review and reflection.
STRUCTURE
Organisation No structure to the presentation.
Audience cannot follow sequence.
No introduction or conclusion.
Apparent that group is not
working well together. Group
members missing (without valid
reason) or not contributing. MBA600: Assessment 2 :Written Review and reflection.
Ideas not focused. Audience may
have difficulty following
argument. Main points difficult to
identify. No transition between
key points. Awkward transition
between speakers. Presentation
appears to be done by individuals
rather than group.
Main ideas presented in logical
manner. Flow of presentation
may be awkward. Group
members demonstrate that they
have worked on presentation as a
whole. MBA600: Assessment 2 :Written Review and reflection.
All group members take equal
share in presentation.
Main ideas presented in logical
manner. Flow of presentation
smooth between speakers. Shows
that the group has worked
collaboratively
Ideas clearly organised so
audience can follow easily. The
purpose of the presentation is
clear in all stages. Seamless
transition between speakers. MBA600: Assessment 2 :Written Review and reflection.
Question and Answers No questions to audience. No
attempt to involve the client.
Cannot answer questions about the
project or recommendations from
the client.
Attempts to involve client but
only with standard or set
questions. Avoids giving clear
answers to questions or is
uncomfortable about answering
questions related to the project.
Involves client in question and
answer session but fails to
generate discussion on the issues.
Able to answer questions about
the project but is unable to
elaborate on answers. MBA600: Assessment 2 :Written Review and reflection.
Encourages and involves client in
discussion. Gets client thinking
about the issues and generates
feedback from the client.
Actively involves client in
presentation. Able to answer
questions with full explanations
and elaboration. Shows full
knowledge of issues facing the
client. MBA600: Assessment 2 :Written Review and reflection.
Creativi
ty
Use of visual aids Presents content with no
PowerPoint or overhead slides.
Group uses graphics but are not
supported by text or presentation.
Text is too dense – too much info
on slide. Differing styles with
differing speakers. MBA600: Assessment 2 :Written Review and reflection.
Group uses graphics but often
differs from verbal presentation.
Not summarised so presenters
end up reading off board.
Differing styles with differing
speakers.
Text clearly summarises the key
points. Graphics and text do not
distract attention from the
speaker or content. Use of visual
aids consistent across entire
presentation. MBA600: Assessment 2 :Written Review and reflection.
Graphics and text well integrated
into presentation. Text is
appropriate for the content and
room size. Visual presentation
complements rather than
dominates presentation
Total Comments