The journal will be assessed according to the marking criteria outline for this assignment with marks awarded for each entry using the criteria listed.
Week 1: Organizational Chart and Explanation
Research and resource or create an organizational chart in a picture form that describes your organization’s way of working. Describe the type and nature of the organization, as well as the industry context in which it operates. Explain your connection to this organization.
Week 3: Data gathering plan, interview techniques and ethical responsibilities
Research and identify different research methods available and write an entry on the methods you intend to use and why. Write a comparison of two interview techniques you have studied this week, identify the advantages and disadvantages of each.
Outline the ethical responsibilities associated with collecting and storing data for research purposes.
Week 7 – Mind map Your Research Problem and Research Tools: submit a mind map of your project.
- Inner layer: the business issue of your project is trying to solve
- 1st layer: possible causes of the issue
- 2nd layer: break causes into smaller, re searchable parts
- Outer layer: how the possible causes will be researched (be specific about research methods and data types).
The map should be accompanied by 200-300-word explanation, to ensure the reader understands what the map shows.
Use colors, shapes and arrows etcetera to make it clear and visual.
Week 10 – Secondary Research Sources:
Use the mind map created for the week 7 Journal Entry to show relevant sources of secondary information for your project. Project Proposal – G.E.C Global Consultation PTY LTD.
For each node on your mind map, provide a full APA style reference to a credible secondary source of information. Make sure the reader can clearly see which to node/s each source is connected. Project Proposal – G.E.C Global Consultation PTY LTD.
Project Proposal – G.E.C Global Consultation PTY LTD
From the above mind map, the inner layer with blue shape outline is the main issue that the
research is investigating. The issue is how G.E.C Global Consultation PTY LTD can used social
media to engage customers. The second layer, with purple shape outline breaks the issue into two
main variables including low social media presence and low customer engagement. Project Proposal – G.E.C Global Consultation PTY LTD. These
variables are drawn from the main research question which is about how the company can use
social media to engage customers. The variables are therefore investigating the social media use
of the company and its level of customer engagement. The third layer, with green shape outline,
breaks the two main variables into further researchable parts.Project Proposal – G.E.C Global Consultation PTY LTD. ….
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