Strategic Analysis of Hotel Financial Performance

ASSESSMENT 1 DETAILS

—–
Title Group Presentation
Type Presentation – Technical or Professional
Assessed Learning Outcomes 1
Location Griffith University Gold Coast Campus, G30_2.11
Submission In Person – One (1) Submission per Team
Length 8 Minutes
Weight 15%
Marked out of 15
—–

TASK DESCRIPTION
During the first lecture in WEEK 1, you will be asked to organise yourselves in teams of 3-4 students (exclusively
from within yourworkshop group), and to complete and return a team sign-in sheet, as instructed by your lecturer.
As a self-directed team, you are required to find and investigate 1-2 online article(s)
1
, from credible and quality
sources, such as peer reviewed journal articles, trades journals, industry publications, reports from reputable
consultancy firms or established online platforms, interviewswith industry leaders from well-known international
hotel chains etc., relating to any of the following course topics:
✓ Strategic Analysis of Hotel Financial Performance (Chapter 5)
✓ Internal Control in Hotels (Chapter 6)
✓ Hotel Cost Management Issues (Chapter 7)
✓ Responsibility Accounting in Hotels (Chapter 9)
✓ Hotel Flexible Budgeting & Variance Analysis (Chapter 10)
✓ Hotel Internal Performance Measurement (Chapter 11)
✓ Hotel Cost Information & Pricing Decisions (Chapter 12)
✓ Investment Decision Making / Capital Budgeting (Chapter 14)
✓ Hotel Revenue Management (Chapter 16)
2

1Whether you will need to investigate 1 or 2 article(s) will be determined by your lecturer, on the basis of overall lengths and content.
2 Chapter 16 is not specifically covered or assessed throughout the course, but included for the purpose of this assessment.

3214THS Financial Management for Tourism and Hotels Griffith University 2017/18

Prepared by daniel@mangartz.com Page 2 of 4
Each course topic can only be chosen by a maximum of three (3) teams per workshop group. Topic allocation will
occur during the first lecture, as part of the team sign-in process. First in, best dressed.
Your chosen article(s) must be relevant and current (2010 onwards), and be available and accessible online. You
may wish to save the article(s) as a document, a website or screen shots for easy offline access and sharing.
The team leader of each team must confirm the team’s choice of article(s) with the lecturer via e-mail
(d.mangartz@griffith.edu.au) by the end of WEEK 4 (the earlier, the better). A copy of, and link to the source
article(s) must also be supplied.
The team leader must send this e-mail from their Griffith University e-mail account only, and include the course
code, workshop group, team name and the words ‘Topic Choice’ in the subject line of their e-mail (e.g.
3214THS_Workshop_Group_A_The_Avengers_Topic_Choice), and use the Cc function to include the team.

Note: Online articles from sources, such as Wikipedia, Investopia, Slideshare or random blogs/websites from self-
proclaimed experts or Q&A forums etc., are not considered suitable, and will most likely be rejected.

Also note that, while you are only asked to present on 1-2 article(s), you will most likely have to consider a large
number of sources, initially. It may also be helpful to briefly skim read through the corresponding textbook
chapter, prior to searching for articles, to get a better idea of what the topic encompasses, in general.
Your team must present the result of your investigation during a randomly allocated 8-minutes time slot in the
scheduled workshops in WEEK 8.
In your presentation, you must effectively and succinctly address the following requirements by providing:
✓ Details for each article, including type, title, details of the author(s), date of publication and a web link.
✓ A brief statement on how you approached this assessment item, and why you chose your specific article(s).
✓ A summary of relevant key points/findings of your chosen article(s).
✓ A discussion on why specific key points/findings from your chosen article(s) are important or relevant to the
tourism/hospitality industry, and how/where they are (or could be) implemented in the respective industry.
To support your discussion, include real-world cases and/or specific examples, where possible.
You must incorporate the use of multimedia into your presentation (e.g. MS PowerPoint, MS Sway, Prezi etc.), and
supply your lecturer with a hard copy of your multimedia slides, at the beginning of your presentation.
Hint: Genuinely consider how you could add value to your presentation and stand out from the crowd, by being
unique and different.

3214THS Financial Management for Tourism and Hotels Griffith University 2017/18

Prepared by daniel@mangartz.com Page 3 of 4
CRITERIA & MARKING
Each presenting team will be marked ‘on the spot’ against specific criteria, as outlined below.
Weight Criteria Excellent Very Good Good Satisfactory Unsatisfactory

25 %
Supporting
Resources
(3.75 marks)
Multimedia is highly
professional, cleverly
and creatively
supporting your
verbal presentation –
definite ‘wow’ factor.
(3 marks)
Multimedia is highly
professional, cleverly
supporting your
verbal presentation.

(2.5 marks)
Multimedia is
professional, adding
appropriate support
to your verbal
presentation.

(2 marks)
Multimedia could
benefit from some
professional
‘tweaking’ to ensure
it appropriately
enhances your
verbal presentation.

(0 – 1.75 marks)
Multimedia lacks
professionalism
and/or provides little
support to your
verbal presentation.

50 %
Communication
of Key Ideas &
Content
(7.5 marks)
All key information
presented in a highly
logical and
interesting manner
making it easy for
the audience to
follow and
understand the
content and purpose
of the presentation.
(6 marks)
Almost all key
information
presented in a logical
manner making it
easy for the
audience to follow
and understand the
content and purpose
of the presentation.
(5 marks)
Information
presented in a
relatively logical
manner, although
sometimes the
audience would not
have found it easy to
follow.

(4 marks)
Information could be
presented in a more
logical manner and
as a result the
audience would have
found it difficult to
follow at times.

(0 – 3.5 marks)
Information
presented in a poorly
developed and
illogical manner
which the audience
struggled to follow.

25 % Structure

(3.75 marks)
Your structure
allowed for a highly

effective and well-
coordinated balance

between the
requirements for all
team members to
present equally, the
need to cover all key
information
succinctly and the
specified time limit
for the presentation.
(3 marks)
Your structure
allowed for an
effective balance
between the
requirements for all
team members to
present equally, the
need to cover all key
information
succinctly and the
specified time limit
for the presentation.

(2.5 marks)
Your structure
allowed for a mostly
effective balance
between the
requirements for all
team members to
present equally, the
need to cover all key
information
succinctly and the
specified time limit
for the presentation.
(2 marks)
Your structure
allowed for some
balance between the
requirements for all
team members to
present equally, the
need to cover all key
information
succinctly and the
specified time limit
for the presentation.

(0 – 1.75 marks)
Your structure did
not allow for an
equal balance
between all group
members and/or
extended beyond the
maximum allowed
time (8 minutes).

• You will lose five (5) marks, if you do not supply a printed copy of your presentation slides to your
lecturer at the beginning of your presentation.
• You will lose five (5) marks, if you are not immediately ready to present when directed by your
lecturer.
• Failure to present at all will result in an overall team mark of zero (0) for this assessment item.
• At the discretion of the lecturer/tutor, marks for individual team members may be amended, where
there is significant supporting evidence of a team member ‘freeloading’ or not contributing
sufficiently to the overall workload.

3214THS Financial Management for Tourism and Hotels Griffith University 2017/18

Prepared by daniel@mangartz.com Page 4 of 4
ADDITIONAL INFORMATION
Students, who fail to attend the first lecture or to organise themselves in a team, will be randomly allocated by
the lecturer. This includes the possibility of having to present individually, without a team.
Every student must present an approximate equal share of the final team presentation.
As the order of presentations will be randomly determined on the presentation day, all teams must be physically
present for the full duration of their workshop.
There will be no time to answer any questions during or after your presentation. All relevant content (addressing
the above stipulated requirements) must be delivered within the 8-minutes time window.
You are not required to produce and/or submit a written report. The marking of this assessment item is solely
based on the final delivery of your presentation and quality of your supporting multimedia.
Do not underestimate the amount of work associated with this assessment item, and that you will need to
coordinate and self-manage your time, resources and workload with limited guidance from your lecturer (and no
option for in-person consultations until week 7), prior to delivering your final work.

MANAGING YOUR TEAM
Every team member is responsible for proactively managing their commitment to, and engagement with the rest
of the team, as well as their contributions towards the overall workload, to achieve the best possible assessment
outcome, and to avoid potential conflicts and disputes amongst team members.
Any issues should be addressed immediately as they arise, and should not be ignored until the situation escalates
and/or a resolution is unlikely.
Teams that are unsuccessful in managing an internal conflict or dispute, are encouraged to approach the lecturer
for assistance. The lecturer may require documentation of the steps taken to resolve the conflict or dispute, prior
to investigating the situation or taking any further steps.
‘Freeloading’ is not accepted, and will be referred to the course convenor and program director for further
investigation and actioning.

Category:

Description

ASSESSMENT 1 DETAILS

—–
Title Group Presentation
Type Presentation – Technical or Professional
Assessed Learning Outcomes 1
Submission In Person – One (1) Submission per Team
Length 8 Minutes
Weight 15%
Marked out of 15
—–

TASK DESCRIPTION
During the first lecture in WEEK 1, you will be asked to organise yourselves in teams of 3-4 students (exclusively
from within yourworkshop group), and to complete and return a team sign-in sheet, as instructed by your lecturer.
As a self-directed team, you are required to find and investigate 1-2 online article(s)
1
, from credible and quality
sources, such as peer reviewed journal articles, trades journals, industry publications, reports from reputable
consultancy firms or established online platforms, interviewswith industry leaders from well-known international
hotel chains etc., relating to any of the following course topics:
✓ Strategic Analysis of Hotel Financial Performance (Chapter 5)
✓ Internal Control in Hotels (Chapter 6)
✓ Hotel Cost Management Issues (Chapter 7)
✓ Responsibility Accounting in Hotels (Chapter 9)
✓ Hotel Flexible Budgeting & Variance Analysis (Chapter 10)
✓ Hotel Internal Performance Measurement (Chapter 11)
✓ Hotel Cost Information & Pricing Decisions (Chapter 12)
✓ Investment Decision Making / Capital Budgeting (Chapter 14)
✓ Hotel Revenue Management (Chapter 16)
2

1Whether you will need to investigate 1 or 2 article(s) will be determined by your lecturer, on the basis of overall lengths and content.
2 Chapter 16 is not specifically covered or assessed throughout the course, but included for the purpose of this assessment.

3214THS Financial Management for Tourism and Hotels Griffith University 2017/18

Prepared by daniel@mangartz.com Page 2 of 4
Each course topic can only be chosen by a maximum of three (3) teams per workshop group. Topic allocation will
occur during the first lecture, as part of the team sign-in process. First in, best dressed.
Your chosen article(s) must be relevant and current (2010 onwards), and be available and accessible online. You
may wish to save the article(s) as a document, a website or screen shots for easy offline access and sharing.
The team leader of each team must confirm the team’s choice of article(s) with the lecturer via e-mail
(d.mangartz@griffith.edu.au) by the end of WEEK 4 (the earlier, the better). A copy of, and link to the source
article(s) must also be supplied. Strategic Analysis of Hotel Financial Performance.
The team leader must send this e-mail from their Griffith University e-mail account only, and include the course
code, workshop group, team name and the words ‘Topic Choice’ in the subject line of their e-mail (e.g.
3214THS_Workshop_Group_A_The_Avengers_Topic_Choice), and use the Cc function to include the team.

Note: Online articles from sources, such as Wikipedia, Investopia, Slideshare or random blogs/websites from self-
proclaimed experts or Q&A forums etc., are not considered suitable, and will most likely be rejected.

Also note that, while you are only asked to present on 1-2 article(s), you will most likely have to consider a large
number of sources, initially. It may also be helpful to briefly skim read through the corresponding textbook
chapter, prior to searching for articles, to get a better idea of what the topic encompasses, in general.
Your team must present the result of your investigation during a randomly allocated 8-minutes time slot in the
scheduled workshops in WEEK 8. Strategic Analysis of Hotel Financial Performance.
In your presentation, you must effectively and succinctly address the following requirements by providing:
✓ Details for each article, including type, title, details of the author(s), date of publication and a web link.
✓ A brief statement on how you approached this assessment item, and why you chose your specific article(s).
✓ A summary of relevant key points/findings of your chosen article(s).
✓ A discussion on why specific key points/findings from your chosen article(s) are important or relevant to the
tourism/hospitality industry, and how/where they are (or could be) implemented in the respective industry.
To support your discussion, include real-world cases and/or specific examples, where possible.
You must incorporate the use of multimedia into your presentation (e.g. MS PowerPoint, MS Sway, Prezi etc.), and
supply your lecturer with a hard copy of your multimedia slides, at the beginning of your presentation.
Hint: Genuinely consider how you could add value to your presentation and stand out from the crowd, by being
unique and different. Strategic Analysis of Hotel Financial Performance.

3214THS Financial Management for Tourism and Hotels Griffith University 2017/18

Prepared by daniel@mangartz.com Page 3 of 4
CRITERIA & MARKING
Each presenting team will be marked ‘on the spot’ against specific criteria, as outlined below.
Weight Criteria Excellent Very Good Good Satisfactory Unsatisfactory

25 %
Supporting
Resources
(3.75 marks)
Multimedia is highly
professional, cleverly
and creatively
supporting your
verbal presentation –
definite ‘wow’ factor.
(3 marks)
Multimedia is highly
professional, cleverly
supporting your
verbal presentation.

(2.5 marks)
Multimedia is
professional, adding
appropriate support
to your verbal
presentation.

(2 marks)
Multimedia could
benefit from some
professional
‘tweaking’ to ensure
it appropriately
enhances your
verbal presentation.

(0 – 1.75 marks)
Multimedia lacks
professionalism
and/or provides little
support to your
verbal presentation.

50 %
Communication
of Key Ideas &
Content
(7.5 marks)
All key information
presented in a highly
logical and
interesting manner
making it easy for
the audience to
follow and
understand the
content and purpose
of the presentation.
(6 marks)
Almost all key
information
presented in a logical
manner making it
easy for the
audience to follow
and understand the
content and purpose
of the presentation.
(5 marks)
Information
presented in a
relatively logical
manner, although
sometimes the
audience would not
have found it easy to
follow.

(4 marks)
Information could be
presented in a more
logical manner and
as a result the
audience would have
found it difficult to
follow at times.

(0 – 3.5 marks)
Information
presented in a poorly
developed and
illogical manner
which the audience
struggled to follow.

25 % Structure

(3.75 marks)
Your structure
allowed for a highly

effective and well-
coordinated balance

between the
requirements for all
team members to
present equally, the
need to cover all key
information
succinctly and the
specified time limit
for the presentation.
(3 marks)
Your structure
allowed for an
effective balance
between the
requirements for all
team members to
present equally, the
need to cover all key
information
succinctly and the
specified time limit
for the presentation. Strategic Analysis of Hotel Financial Performance.

(2.5 marks)
Your structure
allowed for a mostly
effective balance
between the
requirements for all
team members to
present equally, the
need to cover all key
information
succinctly and the
specified time limit
for the presentation. Strategic Analysis of Hotel Financial Performance.
(2 marks)
Your structure
allowed for some
balance between the
requirements for all
team members to
present equally, the
need to cover all key
information
succinctly and the
specified time limit
for the presentation.

(0 – 1.75 marks)
Your structure did
not allow for an
equal balance
between all group
members and/or
extended beyond the
maximum allowed
time (8 minutes).

• You will lose five (5) marks, if you do not supply a printed copy of your presentation slides to your
lecturer at the beginning of your presentation.
• You will lose five (5) marks, if you are not immediately ready to present when directed by your
lecturer.
• Failure to present at all will result in an overall team mark of zero (0) for this assessment item.
• At the discretion of the lecturer/tutor, marks for individual team members may be amended, where
there is significant supporting evidence of a team member ‘freeloading’ or not contributing
sufficiently to the overall workload. Strategic Analysis of Hotel Financial Performance.

3214THS Financial Management for Tourism and Hotels Griffith University 2017/18

Prepared by daniel@mangartz.com Page 4 of 4
ADDITIONAL INFORMATION
Students, who fail to attend the first lecture or to organise themselves in a team, will be randomly allocated by
the lecturer. This includes the possibility of having to present individually, without a team.
Every student must present an approximate equal share of the final team presentation.
As the order of presentations will be randomly determined on the presentation day, all teams must be physically
present for the full duration of their workshop. Strategic Analysis of Hotel Financial Performance.
There will be no time to answer any questions during or after your presentation. All relevant content (addressing
the above stipulated requirements) must be delivered within the 8-minutes time window.
You are not required to produce and/or submit a written report. The marking of this assessment item is solely
based on the final delivery of your presentation and quality of your supporting multimedia.
Do not underestimate the amount of work associated with this assessment item, and that you will need to
coordinate and self-manage your time, resources and workload with limited guidance from your lecturer (and no
option for in-person consultations until week 7), prior to delivering your final work. Strategic Analysis of Hotel Financial Performance.

MANAGING YOUR TEAM
Every team member is responsible for proactively managing their commitment to, and engagement with the rest
of the team, as well as their contributions towards the overall workload, to achieve the best possible assessment
outcome, and to avoid potential conflicts and disputes amongst team members.
Any issues should be addressed immediately as they arise, and should not be ignored until the situation escalates
and/or a resolution is unlikely.
Teams that are unsuccessful in managing an internal conflict or dispute, are encouraged to approach the lecturer
for assistance. The lecturer may require documentation of the steps taken to resolve the conflict or dispute, prior
to investigating the situation or taking any further steps.
‘Freeloading’ is not accepted, and will be referred to the course convenor and program director for further
investigation and actioning.